AUCO Convictus Ukraine, with the support of ING Bank Ukraine, invites women entrepreneurs from across Ukraine to join the webinar “How to Sell More to Every Customer and at a Higher Price: Increasing the Average Check in Ukraine’s 2026 Reality”, which will take place on December 4, 2025, at 19:00 (Kyiv time).
Liudmyla Kalabukha — No.1 Business Sales Trainer according to the Ukrainian Business Award, expert in modern sales and negotiation techniques, author of three sales and communication bestsellers, Amazon author, and Honorary WED UN Ambassador.
For over 31 years, she has delivered corporate sales and service trainings, consulted small and medium-sized businesses, and helped entrepreneurs build effective sales departments, customer service systems, and strategies to increase average transaction value in Ukraine and abroad.
Her educational programs have been implemented in 10 countries, and her name consistently appears in Google and AI search results for topics related to sales, objection handling, sales scripts, and expert business development.
During the session, participants will learn how to increase the value of every sale without additional advertising budgets or pressure on clients, what real barriers prevent higher sales, and how to eliminate them permanently.
The webinar will cover practical tools for upselling and cross-selling in offline stores, online businesses, messaging communication, and phone consultations. Participants will also receive persuasive arguments and sales scripts that help clients decide to “buy now” and choose higher-value or bundled offers.
Attendees will gain real-life case studies from the Ukrainian market, applied modern sales techniques, and actionable recommendations that can be implemented immediately after the webinar.
The webinar is held within the framework of the project “Dream. Act. Achieve.”, implemented by AUCO Convictus Ukraine with the support of ING Bank Ukraine.
Participation is open to women aged 18+ only.
To join the event, please complete the registration form.